Earlier on, I mentioned about how we can grow our mailing list by becoming a guest blogger on a blog in the same niche market.

And today let us discuss some of the techniques that we can use to drive traffic to our landing page and take action. Let me be honest, a nicely written landing page is useless if there’s no one that’s going to pay any attention to it. And when there’s no one visiting your landing page, you won’t get any result that you desire. It could cost you a lot of lost.

One of the most effective way that you can use to drive traffic to your landing page is by submitting articles to article directories and also web 2.0 sites like Hubpages and Squidoo. But then, you won’t make a dime if you write about something that no one wants to read about.

The real question that you should ask yourself the next time you start writing any article is to find out what are the information that people are searching for so that your brain cells doesn’t die in vain.

So, how do you find out what kind of topic that are in high demand and low supply?

For me, I would usually find out what are the information that people are looking for and the keywords that they type in the search engine. I personally use AdWords Analyzer keyword research tool to make sure that the article that I publish on article directories will be ranked highly on keyword terms with high daily search volumes.

Sounds simple? Well. Why don’t you try it and see if it works. ;)

Tags: article marketing, traffic generation, targeted audience

I admit, I am sucks at tracking my keywords in my Google AdWords campaigns. And I ended up spending a lot of unnecessary money. But, I learnt a lesson, in marketing, no matter if it’s online or offline marketing, we must test everything and stick to whatever that works.

One of the proven strategy to get hoards of traffic to your blog is by using article marketing, or the bum marketing method. If you do some search in article directory, you might notice that I have been publishing articles on sites like EzineArticles since March ’06. Well, I post most of my articles using an alternate author name, that is to make sure my competitors won’t be able to figure out what niche I am targetting.

Let me just share an  article that I have done for one of the general niche that I am convenient to share with. I did this article for my karaoke site, and since they allow me to insert 2 links, I just added the a link that direct to this blog as well, and of course I choose the keywords I want to rank for as my anchor text, and in this case, it was ways to make money online. Well, of course, there is a better way to do article marketing.

Writing articles and submitting them to article directories is actually a very good way to drive traffic to your blog, here’s why:

• Google love them so much and whatever that appear there are being indexed.
• You can get free backlinks from a website with high Google PageRank
• If a lazy smart blogger or whoever decided to publish your article, complete with your resource box, you’re getting backlinks from their sites too.
• You are perceived as an expert in that field.

Sounds simple? Well, that’s only part of the story, but, if you focus your time and keep coming up with great articles to be published to a few article directories of your choice, together with EzineArticles and ArticleDashboard, you’re on your way to gain more exposures to your landing page. And, unlike AdWords, it doesn’t have to cost $250 for the entire campaign.

And to be successful with article marketing, you don’t even to get a mass article submitter software, so don’t even bother to get one.